February 16, 2023

What Can We Learn From The Competitor That’s Quietly Eating All The Kibble

What Can We Learn From The Competitor That’s Quietly Eating All The Kibble

Hey there, fellow pet care pros! Are you snuggled up with your furry friends, feeling like you're on top of the world? Well, we've got some news that might put a little dent in your halo 😳.

Rover.com has been making waves in the pet care industry, and we're not just talking about the ones your dog makes in the pool. They just amassed almost $1 billion in bookings last year. That’s is a lot of kibble, folks!

Now, you might be thinking, "What's the big deal? It's just a website that connects pet owners with amateur pet sitters, right!? Well, they're growing 20% year over year, so clearly pet parents think they're doing something right.

So what is it that's making Rover so popular? After reading through their annual report, it turns out pet parents love the accessibility, convenience, and communication they offer. So what can we do to keep up?

  • Make it easy for pet parents to book your services without having to jump through a bunch of hoops. We're talking about modern online booking experience that offers instant confirmation 24/7, 365 days a year.
  • Keep the buying experience simple! No one wants to have to fill out a million forms before they a figure out if you have the service availability they seek.
  • Proactively communicate with pet parents using efficient two-way text, photos, and/or report cards so they don't feel like they need to always call you for updates.

At the end of the day, pet parents want to know their pets are happy and well-cared-for — and that's where you shine! You're the professionals who have invested significant capital and dedicated their livelihood to this industry. So let's make sure we're giving pet parents the accessibility, convenience, and communication they're looking for, and keep on loving those furry friends of ours! And hey, if you want some help from Goose, don't be shy about reaching out – we're always here to lend a paw, or two! Ok, no more dog puns (only because the blog is over).

— Your friendly Goose Team 🐶 🐈‍⬛